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Intermediate

Metrics That Matter

4 hours
12 lessons

Not all metrics are created equal. Learn which metrics actually matter for your business stage and how to track and present them effectively.

What You'll Learn

  • Identify the right metrics for your business stage
  • Master SaaS and subscription metrics
  • Calculate and optimize unit economics
  • Perform cohort analysis
  • Build executive dashboards
  • Tell your story with data

Course Curriculum

Module 1: Metrics Fundamentals

  • Choosing the right metrics
  • Vanity vs. actionable metrics
  • Metrics by business stage

Module 2: SaaS Metrics Deep Dive

  • MRR, ARR, and growth metrics
  • Churn and retention
  • Customer acquisition metrics

Module 3: Unit Economics & Cohorts

  • Calculating unit economics
  • Cohort analysis techniques
  • LTV:CAC optimization

Module 4: Dashboard Building

  • Dashboard design principles
  • Building executive dashboards
  • Automating your metrics

Who Is This For?

  • Founders tracking business performance
  • Product managers needing metrics
  • Investors wanting to understand metrics
  • Anyone building dashboards

What's Included

  • Lifetime access to all video lessons
  • Metrics dashboard templates
  • SaaS metrics calculator
  • Cohort analysis template
  • Certificate of completion
$149
one-time payment
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Downloadable Resources
Templates and tools included
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Certificate
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